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Blog posts tagged in Entrepreneur
Being a business founder, MD or CEO sometimes means juggling your duties in between cities, countries or even continents. All this in order to connect with investors, meet up with clients and make new connections/networking. If you're a regular work traveler then it's highly of the essence that you come up with a certain pre-travel routine that sees to it even in your absence your business runs smoothly, both where you're headed and back at home. How do you do that, you ask? Well here goes a few pointers: 1.) Invest In The Right Luggage: The weight of your luggage matters a whole lot. You don't want to run through customs and the whole shebang that comes with the airport, with a not so portable suitcase. This should also be safe for your back, not forgetting you'll avoid excess baggage fees. Also, ensure that you invest in durability. Dealing with luggage malfunction...

The Basics of Branding for Entrepreneurs

Posted on in General
Being an entrepreneur is demanding. It requires a lot of focus, energy and courage to step out and dedicate everything that you have into something that you believe in. Each entrepreneur’s story is unique and effective public relations can provide tools to effectively communicate that story and help your story become a success story. Here at Glass House PR, we are starting a new series dedicated to Public Relations and Entrepreneurship or as we will call it PRpreneurship. One of the most important steps in Before making any sales and stepping out there comes branding. Therefore, for our first post in the series, we will focus on the basics of branding, what it is and what it entails.        A common misconception about branding is that it is focusing purely on design; logos and defining a specific aesthetic, but branding extends beyond that. Branding means making your brand visible...
Tagged in: Branding Entrepreneur

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