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Blog posts tagged in Branding
If as millenials we don't count our lucky stars (Pun intended...You know, because "Brand"..."Star"... Get it?) then I don't know when we ever will. Why do I say this, you ask? Because SOCIAL MEDIA. In this era we're living in becoming a brand overnight is easy as ABC. Unlike in yester years/generations, where they had to rely on television and radio and newspapers (Yikes! *Shudders*). That in current language is how age is calculated in dog years. We cannot afford to ignore the power of social media which has only been around for only 5 years, over which immense growth has been made.   When potential employers and employees google you, make sure you've left behind a trail of impressive online presence. Otherwise you might not be cut out for that job you badly want or the labor your company direly need.    You now have the leverage, advantage, upper hand,...
Not having your business on social media is probably one of the not so smart a move you can make. The world currently revolves around the digital communication axis, if I should call it that. And the medium is social media platforms. The biggest percentage of millenials, if not all, is either on Facebook, Twitter, LinkedIn, Google+, Instagram, Pinterest, Snapchat, etc. Some are even on ALL OF THEM. I'm on the first 5. You can call this speaking from personal experience.   Creating a social media presence is easily the simplest way for building connections and visibility for your business. Below are several tips on creating a stable social media foundation.   1.) Create Profiles On As Many Platforms As You Can. Is it really necessary to have all these accounts? Isn't Facebook and Twitter enough, for obvious reasons? Yes, it's necessary. For SEO (Search Engines Optimization) purposes. When a potential...
Tagged in: Branding Social Media

The Basics of Branding for Entrepreneurs

Posted on in General
Being an entrepreneur is demanding. It requires a lot of focus, energy and courage to step out and dedicate everything that you have into something that you believe in. Each entrepreneur’s story is unique and effective public relations can provide tools to effectively communicate that story and help your story become a success story. Here at Glass House PR, we are starting a new series dedicated to Public Relations and Entrepreneurship or as we will call it PRpreneurship. One of the most important steps in Before making any sales and stepping out there comes branding. Therefore, for our first post in the series, we will focus on the basics of branding, what it is and what it entails.        A common misconception about branding is that it is focusing purely on design; logos and defining a specific aesthetic, but branding extends beyond that. Branding means making your brand visible...
Tagged in: Branding Entrepreneur

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